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Victory Bazaar, July 4, 1918, Ridgewood, NJ
 

In the summer of 1918, there was heavy fighting in France, over 600,000 American soldiers had shipped out for Europe in the last three months, and the Ridgewood Independence Day Association planned the Victory Bazaar to celebrate American Independence and our friendship with the French, and to raise money for the war effort. For one day, July 4, 1918, the people of Ridgewood and the surrounding area, presented and attended an unprecedented festival to rally support and raise money for the Ridgewood Chapter, American Red Cross.

On a day that dawned with clear warm weather people from all around came by train, trolley, and automobile. The area to the west of the railroad tracks was turned into the Victory Bazaar. Along the Station Plaza from Godwin Avenue to the Station were the following booths:

Children’s Playground with shops, pony and cart rides, a miniature automobile, a slide, costumed nursery rhyme characters, animals and a Hurdy-Gurdy Man.

  • Several “Hit the Kaiser” booths
  • Junior Red Cross booth selling flower baskets, knitting needles, etc. made by public school pupils
  • Scotch booth
  • Booth of the Neighbors from Ho-Ho-Kus—antiques and a contest to see who could nail the most nails in the Kaiser’s Coffin in 1 minute.
  • 2 Fortune Teller’s Booths
  • Knights of Columbus Booth with a Chevrolet automobile and a Wheel of Fortune
  • British Booth with street vendors in costume and war posters
  • Bandstand near the Station with dancing and a canteen to seat 500 people

The fair organizers had erected a Bridge of the Allies over the Station boulevard (now Garber Square), connecting“Over Here” with “Over There”. Fairgoers paid a toll at the bridge—10 cents for adults and 5 cents for children. Well over 5,000 crossed the bridge that day into the French Village of Chateau Thierry. Booths here included:

  • Casino de Monte Carlo
  • Kan the Kaiser
  • A la Corne d’Abondance, selling perfumes, powders, fans, and other dainties
  • Coq d’Or, Patisserie Francaise, selling confections, pastries, and ices
  • Outdoor theater with singing, juggling and dancing
  • Le Jardin des Tuileries
    • A Bombproof hut of the Y.M.C. A.
    • Y. M. Canteen
    • Ice cream from the Woman’s Club
    • Trench and War Museum sponsored by the Jr. OUAM
    • Militia headquarters with field telegraph and telephone
    • First aid tent
  • Lemonade Booth
  • White Elephant Booth of the Country Club, complete with a white elephant with red electric eyes glowing
  • Ice Cream Booths
  • Eastern Star Booth
  • Flower Booth sponsored by the Suffrage Society
  • Tobacco Booth sponsored by the Town Club
  • Italian Booth
  • Daughters of the Revolution Booth included dolls, one of which was a “soldier patient in regulation hospital attire bandaged in the most approved style.”
  • Punch and Judy Show at the Red Cross (Corsa) Building

New Jersey Governor Edge arrived at noon and was received by Ridgewood’s Battalion of the State Militia Reserve. After a review on the Plaza the Governor, officers of the Battalion, the Mayor and Commissioners, two Italian military attaches and several officers of the French Navy had lunch in the Red Cross Tea Room. “Little Florence White went up to the Governor and shyly handed him a little red-white-and-blue bouquet, whispering that it was from the Suffrage Booth. The Governor accepted this suggestive attention with a smile.” (Ridgewood Herald)

Ridgewood resident, R. H. Burnside, manager of the New York Hippodrome, and his actors and performers staged two performances at the Play House and provided entertainers to stroll the grounds.

Hundreds of people and tens of organizations provided the volunteer effort to plan, create, and carry out the tasks of the Bazaar. Helping with the admissions alone were 100 men of Fidelity Lodge F. & A. M., as well as members of Knights of Columbus, Sons of the American Revolution, West Side Men’s Club, Girl Scouts, and the Girls’ Patriotic League. The proceeds of more than $8,000 was handed over to the Ridgewood Chapter, American Red Cross. This is about $114,000 in today's money.

These original photographs are in the collection of the Ridgewood Public Library Local History Archives.


Copyright, Ridgewood Public Library, 2010